Building Data Solutions

Data consultant, founder and public speaker providing data solutions along the entire data value chain from high-level strategy to deep tech.

Data Strategy

Implementation

Public Speaker

I Build Corporate Data Solutions.

Corporate Data Strategy

I specialise in finding the right solution from data collection to processing and consumption embedded in an enterprise system landscape.

Technical Implementation

As a developer, I like to dive deep into code and implement the envisioned solutions.

Workshops and Trainings

I like to pass on experience and knowledge to my team and to others.

Presentations and Panels

I greatly enjoy to discuss and to share my views on data with a larger audience.

About Me

Education

I hold degrees in Computer Science (B.Sc.) as well as in Business Adminstriation (M.Sc.) from French Grande École ESCP-Europe.

Data Expert

I am an expert in Digital Analytics and Business Intelligence with many years of experience in the data sector.

Founder

I founded a data consultancy firm with a strong team of more than 20 people working with renown large enterprises

Innovation

I wrote my Master-Thesis on Blockchain in 2013 and the ZDF interviewed me about it.

Developer

I used to work as an App-Developer in a Startup in Rio de Janeiro.

Meetup

I am the founder and organiser of the largest Meetup on Digital Analytics in Germany.

Previous Engagements

All Speaker Panel Other

The Family Berlin

I spoke at The Family Berlin about “Understand your Users by Measuring what Matters”

Open Tech Summit

I spoke about the integration of Web-Tracking in an Open Source CMS.

Adjust Mobile School at DMEXCO

I spoke about mobile tracking in my talk “Beyond Tracking 101”.

Berlin Startup Night

Panel moderation: “Blockchain: A technology in search of a problem“

Finalist for Berlin

I was the finalist for Berlin at the Trakken Analytics Challenge.

Measure Camp Berlin

I was co-organiser of the Measurcamp Berlin

Audi Digital Summit

Panelist for “Data and Autonomous Cars” and “Blockchain”

AI Expo Europe

Panelist: “Big Data – Creating Intelligent Data Models”

Topconf Tallinn

I spoke about “The data-chain - how to handle your digital analytics data from creation to analysis”

Latest Posts

Serverside Tracking: Paradigm Change in gathering Marketing Data

Not only the legislation is limeting the user tracking severly, but also the large players develop their products more and more towards privacy by design.

Are the measures to prevent the spread of the corona-virus working?

In the beginning of the corona-crisis we decided to use put our knowledge about data visualization to use and created a dashboard about the the status of Covid-19 infections.

Digital Analytics Meetup with Richard Mooney from SAP

This time Richard from SAP was our guest at the Berlin Digital Analytics Meetup. He explained the typical data science fallacies and the importance of data cleaning and preparation.

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Marco Szeidenleder Pandata GmbH, Saarbrücker Straße 20-21, 10405 Berlin

Phone: +49 17645877363

Email: marco.szeidenleder@pandata.de